The #wirsindeww campaign for EWW in Wels was created to showcase the employees in the individual sections who worked through the Covid-19 crisis. These employees are there to provide the city of Wels with electricity, heat and water. The campaign was produced exclusively for social media.
The marketing department of the EWW worked out the concrete specifications and the individual scenes were developed using a storyboard. Stock footage added some footage that could not be shot.
Three individual short videos were created for the campaign, with each video addressing one of the workers. In addition, an entire video was created that summarizes all three employees.